About

Why GiansantiDesign?

1. Joanna makes the design process about you. That’s how one client summed up my design philosophy and I couldn’t put it better. I believe in a client-focused design process, because in the end, it’s not about me. It’s about what works and gets results for you.

2. You don’t care for drama. One of my top priorities is that the GiansantiDesign experience is a productive, enjoyable one for my clients—not a source of mystery and anxiety. If you are new to design, I’ll guide you through the process and keep you posted every step of the way. If you’ve done this before, I welcome your participation. Our collaboration will make your project stronger than either one of us could have done on our own.

3. You want design with a mission. Purpose-driven design is my goal. I believe in saying as much as possible with as little as possible.

4. You appreciate design that is timeless and classic. If you’re looking for a complicated, layered, gradient-filled, Photoshop-heavy design, then we’re not a good match. On the other hand, if you appreciate clean, simple design and exquisitely wrought typography that leaves a lasting impact, let’s talk.

About Joanna

GiansantiDesign is Joanna Giansanti. I’ve worked in the communications and graphic design field since 1985, including 14 years on staff at Syracuse University. In 2002, I opened my own studio to focus on what I do best, serving a broader range of clients.

Some might call me a ‘well-rounded’ designer because of my bachelor’s degree in political science and magazine journalism. My work has won awards from Graphic Design USA, P22 Type Foundry, and the Syracuse Press Club.

Outside of the studio, you can find me scouring estate sales for vintage mid-century gems, fixing something in my 1915 home, or enjoying nature in one of New York State’s beautiful parks.

About GiansantiDesign

GiansantiDesign is based in Syracuse, New York, and specializes in all forms of print and brand design. It is a proud member of AIGA, SyracuseFirst and Women TIES.