May 18, 2010

I can’t believe it’s not coated

The Capstone magazine: Chock-full of engaging content and bursting with eye-popping color, the sophomore issue of the Syracuse University Honors Program magazine, The Capstone, hit mailboxes this month.
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April 16, 2010

How to market the intangible

The Nottingham direct mail series: When your ‘product’ is an experience, why not let those who live it firsthand tell your story?
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April 6, 2009

Maximum message in a small package

Whitman School of Management accounting brochure: The latest in a series of brochures for academic programs in Syracuse University's Whitman School of Management came out in February. The double gatefold brochures are a standard 8.5 x 11 inches when folded, but open to a whopping 33.75 inches—that's a lot of real estate for your message!

April 6, 2009

Short print run? Consider digital printing.

Empire State Merit Apprenticeship Alliance launch package: GiansantiDesign recently completed this program launch package, which included a folder, sell sheets, policy booklet, application, and business card.
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