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First, don’t get the wrong idea about doubling my Noun Project income. This means my royalties went from $7.16 (in February 2015) to $18.24 (in February 2016)—or basically the difference between a beer alone …

My name is Joanna and I use a paper planner. Gasp, I know. Last year, I ditched my app/online/digital planning tools in favor of good old pen and paper. Here’s why: After years of …

Confession: Working out of my home for 15 years was starting to drive me a little nuts. So this spring, I started sharing a studio with a photographer friend at the Delavan Center. It’s …

Designers are often offered pro bono work, but when should we accept it? It’s no secret that I love Twitter, Instagram, and Central New York. Saying yes to an opportunity to do a little pro …

Welcome back to The Gould! The logos and signage are part of an ongoing rebrand of The Gould Hotel in Seneca Falls, New York. In its heyday in the 1920s, the hotel was described as "the …

Step away from the computer! That’s my number one rule for inspiration. So, when local calligrapher Christie Jones of Swell Anchor Studio bedsidesign announced her intro workshop on modern calligraphy, I jumped at the chance …

How can a mirror be the #1 enemy of your brand? Well, it all started with a homemade pizza party and drinks with friends that turned into a lesson on branding. Let me tell …

The pursuit of perfection can get in the way of good design. With print, a job doesn’t go to print until it’s as close to perfection as possible. With web, it’s acceptable—almost the norm—to launch …

In 2012, I resolved to work smarter and with more love, to raise the bar on creativity, and to deliver more every day for my clients and myself. This year also marked my first-ever trip …

Every once and a while—no matter how much I try to avoid it—a client needs a rush design and printing job, like this package put together in record time for the Syracuse University Institute …

As part of their final projects, graphic design students at Mohawk Valley Community College interview a professional in the design field. Last month, I had the pleasure of being interviewed by Abby Giannatelli. Want …

The Maxwell Citizen highlights the concept of citizenship, which is at the core of the Maxwell School tradition. The essays in the gate-fold, perfect-bound booklet (designed as a donor premium) and its companion saddle-stitched …